Red Bull Media House

Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Photo © Hertha Hurnaus
Veech x Veech Architects

In turning two shell buildings into office space for the newly established Red Bull Media House - a multi-platform media company with a focus on sports, culture and lifestyle - Veech x Veech translated the brand into three-dimensional form and designed custom-made furniture with integrated media equipment.

Veech x Veech delivered more than 2000sqm of workspace with custom-made furniture for this young, innovation-driven workforce, including open-plan offices, edit rooms, meeting rooms and a multifunctional foyer. Alongside the functional and technical requirements, the design goal was to translate the aerodynamic design world of Red Bull racing into a sleek and formal design language that embedded media technologies.

The pared-back aesthetic provides a highly original space in which the emphasis is placed not on the architectural treatment of walls, floor and ceiling but on the work surfaces and functional requirements of the equipment. At the design’s core is the entrance, featuring a curved semi-translucent glass wall with integrated media screens, as well as a bespoke 16m object made from LG Hi-Macs, which has multiple functions, ranging from a reception desk to a work station bar to a conference table. The same material was employed throughout the scheme to create 38 furniture pieces for the two upper floors, as well as ancillary conference spaces downstairs. Each table features integrated media equipment.

Related Projects

  • Revitalisierung Goetheplatz
    msm meyer schmitz-morkramer
  • InnovationsCenter GETRAG
    Neugebauer + Rösch
  • Verwaltungsgebäude HEINE + BEISSWENGER
    Pfeil & Koch ingenieurgesellschaft
  • Live'in - Glicínias
    RVDM Arquitectos
  • Japan Pavilion EXPO 2000
    Shigeru Ban Architects


Other Projects by Veech x Veech Architects

Al Jazeera Studio London
London, Great Britain
Wien Museum
Swarovski Ambient Gem
Basel, Switzerland
ServusTV News Studio
Sprach Pavilion
Austrian Roadshow Tour
Penthouse Apartment – Avenue Friedland
Paris, France